Day 1 · Thank you
Reopen the door
Soft thank-you / “still here” touch. Reminds them who you are without a hard pitch.
House-List Wake-Up · Exact system
The exact system that wakes money sitting in your house list.
Done-for-you email reactivation of your existing house list in GHL. Aimed at qualified shown appointments in 14 days. Flat $750. We build it. You don’t.
Westchester roofing · exteriors · HVAC · $1M–$15M · 2 Wake-Ups per metro / month
$750
Flat. Done for you. One price.
14
Days — first cycle to shown appts
6
Clear mechanism steps. No DIY maze.
The problem
You already paid for those names. You shouldn’t rebuild follow-up from scratch.
Ads. Storm leads. Truck signs. Old estimates that went quiet. The homeowner raised their hand once — then life got busy, your office was slammed, season moved on.
That name is still in your system. The job money did not leave town. It just went cold in your inbox.
Most shops try to acquire or reactivate by piecing it together manually — random emails, no book link, no sequence, no tracking to shown appointments. Or they keep buying strangers while owned inventory sits cold.
- You already paid for the click, the call, or the relationship.
- They already know your name. That beats a cold stranger.
- Silence is not always a no. Many never got a clean second email or a book link.
- You shouldn’t have to build the whole reactivation machine yourself.
Category of one: recovered estimates from your house list — not AI ads, not “from zero,” not an AI receptionist.
Old way vs the Wake-Up
Old way
- Keep buying new leads
- Build follow-up by hand (or skip it)
- Hope old names “come back”
- Guess if anyone cared
House-List Wake-Up
- Wake leads you already own
- Exact DFY system in your GHL
- 5–7 day automated sequence + book path
- Track opens, replies, books, and shows
The exact system
Six steps. Clear. Done for you.
No fake “worth $X” stack. This is the mechanism.
1
Pull & clean your house list
Export from GHL (or CSV). Strip junk and bounces. Respect do-not-send. Why it matters: cleaner send, fewer landmines.
2
Write contractor-English copy
Plain reactivation emails for your trade and town — recovered estimates, not agency fluff. Why it matters: people know what to do next.
3
Load the campaign in your GHL
We build and send from your account (or a temp send we agree at kickoff). Why it matters: it goes out under your shop.
4
Wire the book path
Clicks and replies hit a calendar or form. Why it matters: interest becomes a real appointment — not a vague “maybe.”
5
Run the 5–7 day follow-up sequence
Thank you → story → proof → objection → offer — on autopilot. Why it matters: one email is not a system.
6
Track to shown appointments
Opens, replies, bookings, and shows logged to the agreed target. Why it matters: you see it against the guarantee.
What this is NOT
- Not AI ads or “from zero” customer acquisition.
- Not an AI receptionist.
- Not us cold-calling your homeowners.
- Not a promise of a closed job in 14 days.
Automated follow-up
The 5–7 day sequence (what hits the list)
One blast is not reactivation. The Wake-Up runs a short, clear cadence so “maybe later” gets a fair second chance — with a book link every time it matters.
Day 2–3 · Story
Why they raised a hand
Storm, estimate, past job — plain story that mirrors how they found you the first time.
Day 4 · Proof
Credibility without fake stats
Process, craftsmanship, how an estimate works — real shop proof. No invented “1,200 owners” claims.
Day 5 · Objection
Handle the hesitation
Timing, price fear, “we’re busy” — answered in contractor English with a clear next step.
Day 6–7 · Offer
Clear ask + book link
Direct offer to book the estimate / consult on the calendar we set. Interest turns into a shown appointment path — not another vague lead.
SMS only if you already have lawful mobile consent and we agree at kickoff — email is the core. Never sold as an AI text bot.
Example layout · not results
How “proof” looks on the page — without fake numbers
We don’t invent case-study counts. These cards show the layout pattern only. Your real facts stay: price, process, guarantee, slots.
Example card
House list · owned inventory
Past leads / old estimates you already paid for — the asset the system wakes.
Example card
Shown appointments · tracked
Books + shows logged to the agreed target. Not open-rate theater.
Example card
14-day first cycle
Clear window. If short, free re-run — not a cash-refund-first gimmick.
No testimonials fabricated. No “1,200 owners.” You run your own math in the calculator below.
Objection
“Isn’t setup hard?”
We do it. You send kickoff files (list export, brand basics, booking path, compliance confirm). We clean, write, load in GHL, wire the book link, and run the sequence.
First cycle aims at the agreed shown count inside 14 days. Live fast — without you building the machine by hand.
Who this is for
For you if
- You run a roofing, exteriors, or HVAC shop ($1M–$15M), Westchester first.
- You have an email list of past leads, past jobs, or old estimates.
- You’re tired of buying new leads while old ones sit cold.
- You want people who show up for an estimate — not another “lead” pitch.
Not for you if
- You have no usable email list.
- You want an AI phone bot or AI ads agency.
- You want a closed job promised, or a cash refund first.
Price · on page
Price: $750 flat
$750
One price. Done for you. No per-lead markup on this offer.
What $750 replaces: buying more new leads. Plug your cost per new lead. See how many strangers $750 would buy — then compare that to waking names you already own.
Your math · live
Wake-Up vs new leads
These are your numbers — not our promises. Change them anytime.
House-List Wake-Up
$750
How many new leads $750 buys at your cost
—
Your math · live
Sitting-money sketch
A rough pencil sketch using your list size and a tiny % you pick. Not a forecast.
Rough wake count (list × your %)
—
Rough dollar sketch (wake count × ticket)
—
Your pencil. Not a promise of cash, closed jobs, or open rates.
We guarantee qualified shown appointments only.
Guarantee · on page
Free re-run until the agreed shown appointments
We run your house-list campaign and keep re-running it free until we hit the agreed number of qualified shown appointments.
Qualified shown appointment = from your house list · books estimate/consult on the calendar we set · shows up.
Not: a closed job · signed contracts or job cash · cash refund first · open-rate or ROI claims.
First cycle aims for the agreed number in 14 days. If short, free re-run until it’s hit. Exact number set at kickoff from your list — in writing.
Only 2 Wake-Ups per metro per month
2
per metro / month
1st
cohort kickoff
15th
cohort kickoff
When those two slots fill, the next open is the next cohort.
One hard CTA
Book the Missed Revenue Audit.
$750 flat. Exact DFY system for your house list. Free re-run until agreed qualified shown appointments.
No cold calls from us. Form or Zoom only.
FAQ
Yes. Flat $750. One price for the House-List Wake-Up.
We re-run free until we hit the agreed number of qualified shown appointments. Not a closed job. Not a cash refund as the first promise.
We set it with you at kickoff from your list. It goes in writing. We don’t invent a public number or fake “shops like yours got…” stories.
No. This is email with a book link (SMS only if you already have lawful consent and we agree). We don’t cold-call your homeowners. We don’t sell AI phone bots.
No — we do it. You send kickoff files. We clean, write, load in GHL, wire booking, and run the sequence. First cycle aims at 14 days.
No. Real offer facts only: price, what’s included, process, guarantee, slots, and how to book. Example layout cards are labeled as layout — not results. You run your numbers in the blanks.
Fill the blank math above. Compare $750 waking names you own vs $750 buying new strangers. We don’t invent your cost per lead.
2 Wake-Ups per metro per month. Kickoffs on/near the 1st and 15th.
GoHighLevel — the CRM/email tool where we load and send your campaign.
Wake up the money already on your list.
$750 flat. 14 days for the first cycle. Free re-run until the agreed qualified shown appointments.
2 slots per metro per month. Next cohorts: 1st and 15th.